For years, digital media has waged war against invalid traffic (IVT)—bots, fake engagement, and inflated impressions that distort the value of content. The Media Rating Council (MRC), IAB, […]
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What Is Audience Enrichment (and Why Now?)
In an era when creators are outpacing networks, retailers are acting like publishers, and everyone’s launching a newsletter, understanding who’s really watching, reading, or listening has never mattered […]
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Mondo Metrics and Precise.AI Partner to Bring Verified Audience Intelligence to Creators, Podcasters, Athletes, and Media Publishers
Partnership unlocks enriched first-party data insights, real-time transparency, and verified content consumption data across podcast analytics, social video analytics, and streaming video platforms. FOR IMMEDIATE RELEASE New York, […]
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Webinar: First-Party Data in Flux with Fox, Symitri, Raptive
As digital advertising evolves faster than ever, one question is rising to the top: 👉 How can brands and publishers maintain control over their data while still driving […]
Read moreVideo Podcast Analytics 101
Video podcasting has transformed dramatically from a simple audio medium into a robust multi-platform ecosystem. Creators who once focused solely on audio content now find themselves managing content […]
Read moreBrands Don’t Have a Content Problem. They Have a Measurement Problem.
In today’s content economy, brands are pumping out more videos, reels, graphics, and stories than ever before. It’s a volume game—or at least, that’s what we’ve been told. […]
Read moreWhy Smart Teams Don’t Just Buy Dashboards. They Buy the Ability to Win.
Most analytics platforms try to impress you with features.APIs. Integrations. Custom charts. At Mondo Metrics, we’re not here to impress you.We’re here to make you dangerously effective. What […]
Read moreYour Data Is a Mess. And It’s Costing You.
Let’s be honest. Your data is a mess. Not because you’re lazy. Not because you’re doing something wrong. But because the entire system you’ve been handed is designed […]
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